Vrindavanam Resort is leased and run by Vrindavan Society, a non-profit organisation.

Vrindavan Society tries to uplift the villagers in the Palode hamlet by giving them employment in farms and by providing the farmers in the village an opportunity to sell their produce directly in the city to get them a better price for their produce. This act of Vrindavan Society motivates more people to grow interest in farming activities and embrace farming as an opportunity for their livelihood.